The Touchpoint Team
The Touchpoint team is comprised of Marketers, Researchers, Media experts, Public relations specialists, Web wizards, Art directors, Copy writers, Designers, Out-of-the-box thinkers, Questioners, Problem solvers, What-ifers, Realists, Tested knowers, and Do-ers.
We're a collection of specific skill sets and experience, brought to bear for a particular cause -- yours. Simply, Touchpoint offers a staff as broad and deep as your engagement with us requires, without the overhead of services and expertise you don't need.
Mike Paffenback founded Touchpoint in 2005, 25 years after working with his first client at an Atlanta-based advertising agency. While working over the years with B-to-B and B-to-C clients in various sizes, industries, and scope and scale of programs, Mike gained a heightened appreciation for the practical meaning of branding and its direct connection to business success.
The beliefs and processes that define Touchpoint are the result.
We've worked with large well-established multi-national brands, small local start-ups, and everything in between. B-to-B and B-to-C.